Matas A/S appoints new CEO

Matas A/S
Changes board/management/auditors

Matas A/S appoints new CEO

Company announcement no. 7 2017/18

Allerød, 2017-08-22 08:01 CEST (GLOBE NEWSWIRE) -- The Board of Directors of
Matas A/S has appointed Gregers Wedell-Wedellsborg as new CEO as of 1 November

Terje List will be leaving Matas A/S on 31 October 2017 after serving as CEO
for 17 years. 

"Terje helped first to professionalise a chain of materialist-owned stores,
brought the chain together under private equity ownership and then headed up
Matas’s IPO in 2013", said Lars Vinge Frederiksen, Chairman of the Board of

"Exercising great skill and strong business acumen, Terje has been instrumental
in positioning Matas as today’s leading Danish Beauty and Health retail chain.
However, the Board finds that the time has come for a new perspective on Matas
and how to take the company to the next level. We would like to thank Terje for
his many years of deeply dedicated service to Matas and wish him all the best
in his future endeavours.” 

The Board has appointed Gregers Wedell-Wedellsborg as new CEO. Mr
Wedell-Wedellsborg has a broad background in retail, most recently as group
executive vice president at COOP Danmark A/S, where since 2015 he has been in
charge of operations at SuperBrugsen, Dagli'Brugsen, Kvickly and Irma along
with a total of 30,000 employees and aggregrate revenue of more than DKK 30

During the period from 2012 to 2014, Gregers Wedell-Wedellsborg was Director of
COOP Danmark’s e-commerce and members’ programme. Between 2007 and 2012, he was
Director of Digital Media at TV2 Danmark A/S and prior to that worked six years
at Berlingske Media. Mr Wedell-Wedellsborg, 45, is Captain of the Royal Life
Guards Reserve and holds a MSc in Political Science from the University of
Copenhagen and a Master in Public Administration from Harvard. 

Gregers Wedell-Wedellsborg has served on the boards of directors of a large
number of digital entrepreneurial businesses, including Downtown ApS and
Momondo Norden A/S. He serves on the boards of directors of Gyldendal A/S and
AllUnite A/S and is a member of the Danish government’s Disruption Agency. 

"In Gregers, we will get an experienced retailer and a CEO with in-depth
knowledge of and experience in the digital universe that will drive our society
going forward. In addition, Gregers has extensive experience with customer
clubs and loyalty programmes, which are important elements of Matas’s platform.
The Board of Directors is confident that Gregers is the perfect match to take
Matas to the next level", said Mr Vinge Frederiksen. 

Allerød, 22 August 2017

Lars Vinge Frederiksen, Chairman of the Board of Directors of Matas A/S

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